OUR APPROACH
Strategic Planning
Communications Plan Development
Message Development
Coaching
Communications Training
Educational Outreach
Meeting Facilitation
Building Strategic Alliances & Cultivating Partnerships
A TRUTH
Successful communications programs impact the way people think and behave. Another truth: A carefully planned and executed set of communications activities will open minds.
What Matters
The way Sojourn Communications approaches communications challenges. We dig deep, we get involved and we make a difference.
Here’s a sliver of what matters in our approach
First, by drawing upon a stable of experts, we customize our approach to meet the unique needs of each client. We clearly define a project’s objectives by working in strategic planning sessions—often using our facilitation expertise—where we ask the tough questions to get to the heart of what matters. We look at your issue from new and different perspectives, often enlisting careful, disciplined research—qualitative and quantitative—to find meaningful connections.
Based on careful strategic planning and research, we craft dynamic, targeted and practical communications plans. We help you implement your communications plan through strategies and tactics using proven communications vehicles, such as social and broadcast media, while cultivating strategic alliances through partnership building. When it’s called for, we facilitate staff retreats, strategy sessions, and media and speakers trainings so your mission stays in sharp focus.
When you’re ready, we’ll engage social media to take your message to the masses
When you want to be heard, we create strong and meaningful messages, constantly finding new pathways for your voice. And when you’re ready, we’ll engage social media to take your message to the masses. In our educational outreach initiatives, we work hard to find the best partners for your unique project; our experience tells us that mutually beneficial relationships are the most valuable. While looking ahead, we always look back to evaluate the work that’s either in progress or completed.
“We have gained tremendous benefit from Sojourn’s ability to connect our work with the agendas of leading stakeholders in healthcare. Sojourn’s strategic thinking and experience has helped us build valuable partnerships and then leverage them to reach individuals, groups and leaders with information that advances improved care for those managing chronic conditions.”
“Nancy brings to her coaching a presence, enabling trust and vulnerability. She is an expert in communication and is quite insightful about barriers keeping people from the successes they want to achieve. Nancy is a great asset to those in nursing and other professions who experience moral distress and wrestle with developing resilience.”